TV advertisers are challenged by declining and fragmented viewership. YuMe is here to help advertisers connect with the growing number of millennials, cord-cutters & nevers and network TV defectors.
We offer a mix of solutions to captivate audiences across screens and bridge the gap between brands and consumers.
Our proprietary research shows that using multi-screen video campaigns alongside TV positively impacts incremental reach, and also influences overall brand health, purchase intent and consideration. Let our dedicated teams help you generate the most optimal screen mix beyond TV.
Reach TV Audiences at Scale
YuMe's offers hundreds of proprietary Audience TV segments, which allow brands to accurately reach light TV viewers, millennials, cord-cutters, subscription-based OTT platform users and viewers of specific programs. Brands can also access TV viewership audiences through our 3rd party data partnerships.
Connected TV – Best of Linear TV and Digital
Through our Smart TV, OTT and CTV app partnerships, YuMe's ability to reach over 67% of CTV devices is unmatched. The depth and breadth of our partnerships enable advertisers to reach and engage their audiences with TV-like experiences within professionally curated content. Our flexible targeting solutions allow clients to reach viewers at scale. We also have the ability to measure brand health, audience composition, offline sales lift, in-store and tune-in attribution.