Digital video advertising has become the No. 1 tool in brands' marketing arsenal. ...

Digital video advertising has grown considerably. ...

A common buzzword in the digital video advertising sector today is fragmentation. ...

How video ads can impact holiday shopping

Posted on Nov 16, 2014 by YuMe

With the holiday season upon us, many retailers are ramping up for what is traditionally the busiest ...

As digital video advertising continues to become more prevalent among organizations across a wide ra ...

Smartphones have become an essential device for consumers across the globe. ...

Most brands that already make digital video advertising a priority understand how a well-crafted vid ...

Why Maintaining Traffic Quality is Key for Advertisers & Publishers

Posted on Nov 3, 2014 by Hannah Luckie, Product Marketing Manager, YuMe

The industry has been abuzz with talk of viewability recently, and quite rightly so. Advertisers des ...

Digital video advertising has become an invaluable marketing strategy for many brands. ...