For many brands looking to develop digital video advertising strategies and add the use of video ads ...

Mobile devices such as smartphones and tablets have exploded throughout the consumer electronics sec ...

With connected TV devices, computers, smartphones and tablets all being used to stream video content ...

One group that brands often struggle to make a strong connection with is Hispanics. ...

The way people view video content today has forced companies to rethink how they advertise products. ...

A Principled Approach to Traffic Quality

Posted on Sep 5, 2014 by Eric Bozinny, Network Quality Director, YuMe

From my years of fighting advertising fraud, I’ve learned valuable lessons working with advertiser ...

The popularity of the Internet, as well as mobile devices such as smartphones and tablets, has contr ...

Mobile Video Explosion and Changing Viewing Habits

Posted on Sep 2, 2014 by Deborah Lin, Sr. Product Marketing Manager, YuMe

The explosion of tablet and smartphone video viewers in recent years has opened a plethora of possib ...

With a screen that isn't quite as large as a computer's, but bigger than a smartphone's while having ...