Our growth in quality publisher impressions continues unabated today with our announcement of Microsoft’s unsold inventory to the YuMe stable of premium publishers. We are proud to announce not only that we can now offer advertisers MSN inventory, but we have also been selected as the video ad platform to serve and manage all of Microsoft’s unsold and excess video inventory. For little YuMe, this is great validation of our technology, our platform and our business in general. Our network now reaches over 65% of the US online audience; comprises over 120 million unique visitors and continues to offer real scale for targeted, premium ad spending in the US.

- Jayant Kadambi

Tags: Microsoft, MSN, YuMe

This entry was posted on Sunday, June 15th, 2008 at 8:00 pm and is filed under Advertising, Online Video. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.