Archive for November, 2009
Bismarck Lepe From Ooyala Talks Livestreaming Ads with Beet.TV
Bismarck Lepe, Ooyala’s CEO, sat down for an interview with Beet.TV last week and mentioned our partnership to help publishers make money from their live video streams. You can read the full post at Beet.TV or watch the video interview below:
We’re Working With Ooyala on Livestreaming
At YuMe we have always been excited about the potential of live streaming video—that’s why we started offering publishers the ability to insert ads into live streams back in 2007. TV advertisers love live events like the Super Bowl where they can reach highly engaged audiences that can’t wait to see what happens next, and we think live streaming video has the same potential. Publishers like Fox News have had great results using our ACE platform to monetize their live streaming content. In the past year, live streaming has exploded in popularity with consumers, and we are excited to help Ooyala publishers profit from their live content going forward. YuMe works with many of the major online video platform providers, including Brightcove, Ooyala and thePlatform. You can check out the full press release here, or see what some reporters are saying.
YuMe at NewTeeVee Video Rights Roundtable Today
Michael Mathieu is participating in the NewTeeVee Video Rights Roundtable today. Check out the live stream below–if you want to join the discussion on Twitter, use the hashtag #NTVL.
Jayant Kadambi Talks Online Video Metrics With Beet.TV
Jayant Kadambi got a chance to talk online video metrics with Andy Plesser at the Beet.TV Online Video Roundtable last month.
Check it out:
