Archive for June, 2010

 

Michael Mathieu Shares the Meaning of Life with the Times

by  Molly Glover Gallatin
Jun 21, 2010

Yesterday’s New York Times “Corner Office” column features an interview with our very own CEO, Michael Mathieu. Not only does Michael discuss the key lessons he has learned about management and the meaning of life as he knows it, he also highlights some of the things that make YuMe such a wonderful place to work. You can read the column, “Want the Job? Tell Him the Meaning of Life,” here. If you like what you read, you can explore our open positions here.

We’re Offering Proactive Brand Security

by  Molly Glover Gallatin
Jun 21, 2010

We are firmly committed to providing our advertisers with a brand-safe experience, so we are excited to announce that we have added a powerful set of brand security solutions to our ACE Ad Management System. Using our widely adopted ACE technology, we can proactively assess the in-page environment of a syndicated or embeddable player and prevent ads from running in inappropriate contexts. As a result, we are able to protect brands and ensure that their ads are associated with brand-safe content and work with publishers to improve the list of sites in which their syndicated and user-embeddable players appear. You can learn more about YuMe Brand Security here. And be sure to check out MediaPost and MediaWeek’s take on the news.

Beet.TV, MSNBC & YuMe Roundtable – Tune in June 22nd

by  Molly Glover Gallatin
Jun 20, 2010

Tune in this Tuesday, June 22nd from 4 to 6 p.m. EST for our video roundtable with Beet.TV and MSNBC. Hosted by Scot McLernon, YuMe’s CRO, and Mark Marvel, MSNBC.com’s Sr. Director of Video. The topic? Exploring online video monetization and syndication. Moderating the panel is Andy Plesser of Beet.TV and Peter Kafka of All Things Digital’s “MediaMemo.” Joining us on the panel includes the following industry veterans:

Andy Chapman, Leader, The Exchange, MindShare

Allen DeBevoise, Chairman and CEO, Machinima.com

Ran Harnevo, CEO, 5Min

Ping Li, Partner, Accel Partners

Bob Mason, Co-Founder and CTO, Brightcove

John McCarus, VP & Group Director, Digitas/The Third Act

Adam Shlacter, Managing Partner, Digital Investment, MEC Global

Tania Yuki, Director, Product Management, comScore

You can check out the live stream here, on our home page or on Livestream at www.livestream.com/beet_tv.

Watch live streaming video from beet_tv at livestream.com

- Molly Glover Gallatin

ThinkLA Pokeraoke Event

by  Molly Glover Gallatin
Jun 8, 2010

Think LA 2010 – Pokeraoke – Watch more Funny Videos We sponsored the poker tournament at ThinkLA’s Pokeroake event, which was a blast! There was a great turnout from our agency clients and publisher partners in L.A. Here’s a few photos and a video from Break.com, who interviewed our fabulous Sr. Manager of Sales Planning, Victoria Steinberg.

Blake Hebert, YuMe’s Sr. Automotive AE, hanging with Kamla Kasichainula, YuMe’s Sales Planner, and friends from Vibrant Media.