Mobile Advertising Category

 

How video ads can impact holiday shopping

Posted on Nov 16, 2014 by YuMe

With the holiday season upon us, many retailers are ramping up for what is traditionally the busiest...

Smartphones have become an essential device for consumers across the globe....

Most brands that already make digital video advertising a priority understand how a well-crafted vid...

Digital video advertising has become an invaluable marketing strategy for many brands....

Brands that have integrated digital video advertising into their video marketing strategies understa...

Digital video advertising seems to have exploded overnight....

YuMe to participate at IAB Engage in London

Posted on Oct 3, 2014 by YuMe

There are number of different options available to consumers when it comes to the use of technology....

Interacting with technology has become something that people do everyday....

For many brands looking to develop digital video advertising strategies and add the use of video ads...